For this assignment, please view the following marketing plan template below. This has the basic elements of what a simple marketing plan would contain, but

For this assignment, please view the following marketing plan template below. This has the basic elements of what a simple marketing plan would contain, but it is not comprehensive. Marketing Plan Elements Template Example.docx Download Marketing Plan Elements Template Example.docx Now take the marketing concept/idea you came up with in the prior module and build out your marketing plan elements using the template. You can fill in each section using the same categories. Do your best to be as detailed and complete as possible for the idea/product you’re proposing. The goal here is to see that you can think through each category and apply the concepts from the class toward developing the elements of a basic marketing plan. Chapter 2 in the textbook (page 32) outlines a similar marketing plan format, but we are not going into that level of detail (mission, SWOT, performance metrics, etc.) here. Please include 2 or more sources in the final section. MarketingPlanElementsTemplateExample.docx Section 1: Executive Summary Complete your Executive Summary last, and, as the name implies, this section merely summarizes each of the other sections of your marketing plan. Your Executive Summary will be helpful in giving yourself and other constituents (e.g., employees, advisors, etc.) an overview of your plan. Section 2: Unique Selling Proposition (USP) Having a strong unique selling proposition (USP) is of critical importance as it distinguishes your company from competitors. The hallmark of several great companies is their USP. For example, FedEx’s USP of “When it absolutely, positively has to be there overnight” is well-known and resonates strongly with customers who desire reliability and quick delivery. Section 3: Industry Overview Pet Grandma Business Example: The Industry Overview The Pet Industry According to the American Pet Products Association, total pet expenditures in the U.S. totaled slightly over $60 billion in 2015, up from $41 billion in 2007. This includes: Food – $23.05 billion Supplies/OTC Medicine – $14.28 billion Vet Care – $15.42 billion Live animal purchases – $2.12 billion Pet Services: grooming

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For this assignment, please view the following marketing plan template below. This has the basic elements of what a simple marketing plan would contain, but

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For this assignment, please view the following marketing plan template below. This has the basic elements of what a simple marketing plan would contain, but

Calculate the price of your order:

Basic features

On-demand options

Paper format

Guaranteed originality

Affordable prices

Best experts

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Expert paper writers are just a few clicks away

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